There are countless entries around the blogosphere complaining, and probably rightfully so, about boxes missing hits, an utter disregard for quality control, fake relics, sticker autos, and about a general unwillingness of the card companies to listen to the consumer.
Do you know why the companies don’t listen?
I’ll tell ya: Because you keep buying their products.
The ONLY way to get the companies to listen is to stop buying their products. They don’t care about two or three or four or five people whining on their blogs about quality control. Think your 200 reader base makes a difference? Not at all. In fact, the number of bloggers (and readers of blogs) complaining is a drop in the bucket to the big corporations. Go ahead and fire off a letter or email. The over/under on time it takes to get deleted, if it’s ever even read, is two seconds.
Don’t write and say you’ve been buying their products for 20 years – they know you’re a loyal, addicted customer and won’t stop. Don’t post a box break, only to follow that post with an entry complaining about possible fake hits. The way to get the companies to listen is to not buy the products. At all. Not even a pack from Target.
Will this hurt the card shops? Perhaps. But their voices are most certainly louder, because when they stop buying from distributors, you can bet the distributors will start squawking. If you’re going to buy the product no matter what, you have no right to complain. There’s a reason unions strike and people boycott: it works.
I’m challenging everyone who finds fault in today’s products to stop buying. It’s the only way to be heard.
Filed under: Musings | Tagged: 2011, boycott, missing hits, quality control, strike, Topps | 13 Comments »